Core ERP Modules
✔ Full suite: Finance, CRM, HR, Projects, Manufacturing, Sales, Inventory
✔ Core modules: Inventory, Sales, Manufacturing, Shipping (QuickBooks handles finance)
Manufacturing / MRP
✔ AI-enhanced MRP: BOMs, routing, capacity planning, predictive scheduling
✔ Basic MRP, BOM tracking, simple work orders
Financial Management
✔ Advanced: multi-entity, multi-currency, tax compliance, audit trails
✔ Handled via QuickBooks; lacks advanced ERP-level financial controls
CRM System
✔ Fully integrated CRM: sales pipeline, customer support, campaigns
❌ No built-in CRM — requires third-party integration
Web Stores & Portals
✔ Native B2B/B2C web stores, self-service client/vendor portals
❌ Not included; must be added through third-party platforms
Customization Approach
100% No-code: modify UI, data models, workflows in real time
Limited customization; mostly through external integrations
Automation / Intelligence
Built-in AI engine (AutoPilot): automates workflows, detects exceptions
Basic automation via scripting or third-party tools; no native AI
User Interface / UX
✨ Modern, responsive UI with real-time configurability
Simple UI; relies on QuickBooks for financial workflows
Deployment Model
☁️ SaaS-native, also supports full on-premise deployment
☁️ Fishbowl cloud/hybrid; depends on QuickBooks Desktop or Online
Adaptability to Change
🔄 Schema and workflows evolve without developer input
Change requires IT or manual integration work
Integration Capabilities
🔌 Built-in no-code integration hub (APIs, DBs, webhooks, files)
🔗 Strong QuickBooks sync; limited external integrations
Globalization Support
✔ Multi-language, currency, tax localization, statutory compliance
❌ Limited to QuickBooks capabilities; lacks native globalization
Partner Ecosystem
🎯 Vendor-led support with partner extensions
🌐 Community + QuickBooks consultants
Speed of Implementation
🚀 Fast: 4–12 weeks depending on scope and modules
⏳ Slower: depends on QuickBooks config and third-party integrations
Ease of Implementation
Very high — no coding required; fully guided configuration
Moderate — requires integration expertise or consultant help
Pricing Model
💰 Transparent, usage-based subscription pricing
💸 Tiered pricing based on features and QuickBooks users
Ideal Customer Profile
Mid-sized to enterprise businesses needing full digital transformation
SMBs that want inventory and manufacturing add-ons to QuickBooks